What started as a private project in 2010, with self-designed products for their own Labrador Johan, has developed over the years into a fine medium-sized company, which stands internationally as a pioneer and signpost for an exclusive and new, minimalist design for dog products.

Founded by former fashion designer Petra Jungebluth, formerly with major international fashion companies such as Strenesse, Tommy Hilfiger and Liz Clayborne, Cloud7 follows the clear principles of sustainability and fair trade in design and production.